Lucky magazine

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SHOP – Magazine subscriptions

Do you get subscription offers like this? I just got two letters from Lucky magazine – which is a magazine about shopping, natch. Take a look at the photos. One envelope says “Thank you. We’re pleased to have you with us!” Very nice, right? Inside is a form to renew my subscription for $9.97. But wait, didn’t I just already renew? Oh but at $9.97 I’ll save 72% off the $35.88 cover price. The other letter from Lucky comes in an envelope that says “Expiration Notice.” Inside there’s a form saying that if I reply by 12/13/09 I can save 79% off the cover price of $71.76 for $15 including a gift subscription. Wait, isn’t that a better deal? But what if I don’t want to send a gift subscription? Looks like I still pay $15. Not such a deal then. On both forms it states my current subscription expires…

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